How to expand your e-commerce and online sales
According to CPA Australia’s Asia-Pacific Small Business Survey, Australian small businesses may be missing key opportunities in the digital economy. The survey found that 67% of SMEs in the Asia-Pacific region generate at least 10% of their revenue from online sales—yet only 39% of Australian SMEs report the same. If your business is not yet […]
“Stock Systems Will Save Me Time” – The Myth of ‘Set and Forget’
It’s common to believe that introducing a new stock control system will instantly save time and simplify your operations. This can certainly be the case if you’re moving away from spreadsheets, manual records, or an outdated system. A well-implemented stock system centralises data, reduces duplication, and removes guesswork from ordering processes. However, if you’re starting […]
The R words: relationships, rapport, retention
Attracting new clients is important for any growing business. However, retaining existing clients is often more cost-effective and can lead to higher returns over time. Research published by the Harvard Business Review indicates that acquiring a new customer may cost between five and 25 times more than retaining an existing one. Furthermore, even a modest […]
Strategic business partnerships: the benefits of working together
In a competitive marketplace, it’s easy to view all other businesses as rivals. However, not every business needs to be treated as direct competition. In many cases, forming strategic alliances with aligned organisations can create valuable opportunities for growth and collaboration. By adopting a broader perspective, you may find businesses that complement your service or […]
Recession-proof your retail business
The past few years have presented unprecedented challenges for businesses worldwide, and economic uncertainty continues to persist. Whether your business operates online, offers click-and-collect, or follows a more traditional retail model, there are practical steps you can take to strengthen your position and reduce the impact of future downturns. If you’re dealing with multiple pressures […]
Making your business work for you: securing your lifestyle
Building a successful business may be your primary motivation, but it is equally important that your enterprise supports your personal financial aspirations. To maintain your desired standard of living—whether that involves funding annual holidays or meeting mortgage commitments—your business must generate stable and sustainable profits, dividends, and remuneration. Ensuring Your Business Generates the Income to […]
Shopify research shows the power of using social in peak seasons
Social media serves as a powerful tool for small businesses to enhance brand recognition and strengthen customer relationships. A recent report from Shopify indicates that retailers are increasingly leveraging social media to optimise sales during key seasonal periods such as Easter and Christmas. Findings from the Shopify survey reveal that: Strategies to Drive Engagement and […]
How to optimise your business: diversify into new areas
Adapting and evolving over time is essential for ensuring the longevity of your business. Markets are dynamic and ever-changing, making it imperative to diversify and keep your offerings relevant and innovative. Even if your current product range and customer base are performing well, it is crucial to anticipate and adapt to shifts in customer preferences […]
How to optimise your business: build on those customer relationships
Loyal customers form the foundation of a successful business. They provide consistent revenue through repeat purchases, enhance brand visibility via referrals, and contribute to financial stability. The question arises: how can your business cultivate and maintain strong relationships with both existing and prospective customers? Customers expect businesses to understand their requirements and deliver solutions that […]
Do you have direct debits and online payments set up for your business?
Do you have direct debits and online payment methods set up for your business? Ensuring that your customers can easily pay you is essential for business success. With the simplicity of linking direct debits and alternative payment methods to your business today, there is no reason not to offer multiple payment options to your customers. […]