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Measuring the health of your business with ratio measures

When managing a business, it’s common to become absorbed in daily operations and overlook the broader financial landscape. Regularly evaluating the financial health of your business is crucial. Understanding your current financial position enables more effective planning, provides early warnings of potential issues, and allows for more strategic decision-making.

There are key financial ratios that can assist in assessing your business’s health. We offer services to help you evaluate these ratios and guide you in calculating these critical metrics.

Liquidity Ratios


Liquidity ratios assess how quickly your business can convert its assets into cash, providing insight into your ability to meet financial obligations if cash flow becomes constrained. Generally, higher ratios are preferable, as they indicate a greater proportion of assets relative to liabilities.

  • Current Ratio
    Formula: Current Ratio = Total Current Assets / Total Current Liabilities
    Guideline: A current ratio of 2:1 is typically considered healthy, though this may vary depending on industry norms and the nature of your assets and liabilities.
  • Quick Ratio
    Formula: Quick Ratio = (Current Assets – Inventory) / Current Liabilities
    This ratio excludes inventory, which may not be readily convertible to cash, providing a more immediate snapshot of your liquidity position.

Solvency Ratios


Solvency ratios evaluate whether your business can meet its long-term obligations without relying solely on cash flow.

  • Leverage Ratio
    Formula: Leverage Ratio = Total Liabilities / Equity
    This ratio measures the extent to which your business is financed by debt versus equity. A higher leverage ratio may indicate difficulty in securing additional financing.
  • Debt to Assets Ratio
    Formula: Debt to Assets Ratio = Total Liabilities / Total Assets
    This ratio shows the percentage of assets financed by liabilities, providing insight into your overall financial structure.

Profitability Ratios


Profitability ratios gauge the efficiency of your business operations. Where possible, these ratios should be compared to industry benchmarks.

  • Gross Margin Ratio
    Formula: Gross Margin Ratio = Gross Profit / Total Sales
    This ratio indicates your ability to cover operating expenses from sales.
  • Net Margin Ratio
    Formula: Net Margin Ratio = Net Profit / Total Sales
    This ratio reflects the percentage of revenue remaining after all expenses, excluding income taxes, have been paid.

Regularly monitoring these financial ratios is an essential practice for maintaining the health of your business. By understanding these metrics, you can better plan and ensure your business remains on a stable financial footing. Please contact us for assistance in calculating and interpreting these ratios to keep your business on track.

Graham Burfield
Author
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